Ike’s Magnum Lover

You have heard Mike Iaconelli talk about the Molix Lover, now meet the new Magnum Lover. This unique blade type bait is going to fill a spot in your tackle box for sure. Find out how Mike fishes it. Get all of your Molix lures here. Green Top Sporting ...

Topwater with Ehrler

The topwater bite is about to get crazy as temperatures start to fall. Brent Ehrler introduces a new bait with a classic design. The new Keroll Max, is a jitterbug style lure with a couple of new twists. Find out what Brent thinks about it. Get all your Lucky Craft...

Biwaa Baits

Coming to a tackle shop near you… the new Biwaa line up caught our eye this year at ICAST. This new company produces some highest quality baits we have seen in a while. Here is a sneak peak.

Meet the Squeaky Lover

Michael Iaconelli introduces the new Squeaky Lover, a tweaked out in-line buzzbait from Molix. Ike explains a few of the features that set this bait apart.

Palaniuk’s Waking It

Elite Series pro Brandon Palaniuk talks about the Arashi Wake Crank from Storm and explains some of it’s features.

Why Choose Amphibia

FLW Tour pro Stetson Blaylock talks with Jeff Gibson the president of Amphibia Sports about a few features that set these glasses apart from all the others.

Livingston Squared

2014 Bassmaster Classic Champion Randy Howell introduces the new Team Livingston line up of squarebills.

4 New Arashi Colors

Four new colors have been added to the Arashi crankbait line, Elite Series pro Brandon Palaniuk was happy to show them off. These new colors are available throughout the entire Arashi line-up. Get all your Arashi crankbaits here. Green Top Sporting Goods Hi’s Tackle...

Evers on the I-Slide

Elite Series pro Edwin Evers talks about the new I-Slide from Megabass. The I-SLIDE performs smooth “S” swimming motion under steady retrieve, and communicates lure action feedback to angler at all times. Positive feel of the lure’s motion becomes a clear advantage in...

Meet the N2 from Denali

How do you improve upon perfection? The original Noirwood Series rods were some of the lightest most sensitive rods on the planet, designed to meet the toughest challenges day in and day out. Elite Series pro Chad Morgenthaler introduces the N2 Series and explains how...