General Tire Summit Cup Finale to Air Saturday on CBS

TULSA, Okla. (August 6, 2014) – The Championship Round of the “Jack Link’s Major League Fishing” General Tire Summit Cup will be broadcast on Saturday at 1 p.m. on the CBS network. The hour-long, special CBS Sports airing will show Major League Fishing action from the Alpena, Michigan region.

 

“We are really thrilled to have the special broadcast this week on CBS. This episode will show what is maybe the most remarkable day of fishing I’ve ever seen,” said Major League Fishing General Manager Jim Wilburn.

 

The Summit Cup was shown earlier this year on Outdoor Channel, America’s Leader In Outdoor TV. Wilburn said, however, that with the CBS broadcast, Major League Fishing is seeking to tap into a significant audience that didn’t have the opportunity to view the Championship Round during its previous run of broadcasts.

 

“We have a great partner in Outdoor Channel, and we’re delighted at the exposure that Major League Fishing is getting on the outdoor lifestyle cable network,” Wilburn said. “Major League Fishing and Outdoor Channel’s collective aim is to offer the unique brand of bass competition to a broad audience and, by scheduling the special during its Saturday afternoon sports block, CBS has given us the opportunity to do just that.”

 

The broadcast will be the third “major network” airing of the enormously popular Major League Fishing events. Major League Fishing Championship rounds have appeared once on NBC and once previously on CBS.

 

The Summit Cup will feature action from Grand Lake, a popular, 5,700-acre lake roughly 20 miles north of Alpena that is heavily populated by smallmouth bass. Anglers competing in the Championship Round are: Brent Erhler, Shaw Grigsby, Greg Hackney, Tim Horton, Aaron Martens and Kevin VanDam.

 

Major League Fishing – a partnership involving the world’s top anglers and Outdoor Channel – offers intense bass fishing events designed to bring high-level challenges to 24 competitors. Anglers are not informed where they will fish until the morning of each competition. They are allowed only 15 minutes of ride-around preparation.

 

Anglers also compete with leader boards in each boat and are allowed to count every “scorable” bass that they catch.

 

“It’s a remarkable format that the anglers love, but it is challenging,” said Major League Fishing Commissioner Don Rucks.

 

“I promise you one thing, though,” Rucks said. “Folks that tune in to see this Championship Round from Alpena will see a performance or two that they might not see matched again in this lifetime.”

 

About General Tire

For 99 years General Tire has offered a complete quality line of ultra-high performance, passenger, light truck, off-road and commercial tires to meet all your needs. General Tire is a proud supporter of Lucas Oil Off-Road Racing Series, Best in the Desert Racing Series, Major League Fishing, Chili Bowl, Pro-Pulling, Late-Model Dirt Series, Drag Boat Series, World Cup of Softball, American Sprint Car Series, FreestyleMx.com Tour, Zero One Odyssey, and Spec Tire of Trophylite and JeepSpeed.  Team GT supports off-road and short course teams including Mikey Childress, CJ Hutchins, Doug Fortin, Harley Letner, Jim Riley, Justin Lofton, Macrae Glass, Randy Merritt, Ray Griffith, Steve Alexander, Steve La Roza, Ryan Beat, Carl Renezeder, Robby Woods and Camburg Racing.

 

About Jack Link’s

JACK LINK’S BEEF JERKY – Feed Your Wild SideTM: Headquartered in Minong, Wis., Jack Link’s is the leader in the meat snack category and fastest-growing meat snack manufacturer worldwide. The Jack Link’s brand represents a heritage of quality and consumer trust. Well known for its iconic Messin’ With SasquatchTM advertising campaign, Jack Link’s offers more than 100 premium meat snack products at retail outlets in more than 40 countries. Check out JackLinks.com for more information on the brand.

 

About Jack Link’s Major League Fishing

Major League Fishing is a partnership of 24 of the world’s most talented, influential professional bass anglers and Outdoor Channel. Jack Link’s is the organization’s title sponsor. For more information, visit www.majorleaguefishing.com. Follow us on Twitter, on Instagram and on Facebook.

 

About Outdoor Channel

Taking viewers across America and around the world on unparalleled adventures since 1993, Outdoor Channel is America’s Leader In Outdoor TV. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Kroenke Sports & Entertainment, LLC and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is received by nearly 40 million U.S. households – the largest outdoor TV footprint in the country – and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram and Facebook, and download our iPhone and iPad app. #WhatGetsYouOutdoors