THE LATEST NEWS
Best Tips for Presenting Frogs to More Bass

Bryan’s frog class is an eye opener about the versatility of frogs, and it offers his best tips for effectively presenting the frog to more bass. He covers frogging techniques, equipment and pro tips and secrets.
Media and fellow anglers alike have described Bryan as a “machine” for his ability to quickly cover water in search of high percentage areas, while making incredible precise casts around and under cover!
Bass Mafia Deep Bait Coffin

Why every angler should own a Deep Bait Coffin from Bass Mafia – the single best way to store terminal tackle. The Perfect Christmas gift.
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Follow Chris on his Facebook page.
Get your own Coffin here.
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Top Christmas Gifts for Bass Fishermen from Lake Fork Guy

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FREE Webinar: Learn the “Art of Swimbaits” from Byron Velvick!

Livingston Lures pro reveals swimbait secrets this Saturday, Dec. 19 (6 p.m. CDT)
SAN ANTONIO, Texas – Over the course of a 25-plus-year professional fishing career, Livingston Lures pro Byron Velvick has dedicated tens of thousands of hours and exhaustive work to honing the art of the most productive “big-bite bait” in the world of bass fishing,
the swimbait. His hard work has paid off: Velvick has amassed two U.S. Open championships and several tour-level Top 10s, and still holds a 16-year-old record for heaviest total weight (83 pounds, 5 ounces) in a three-day B.A.S.S. event, all thanks to the swimbait.
And he’s prepared to let the world in on his secrets.
Velvick and Livingston Lures will host an exclusive FREE, live webinar this Saturday, Dec. 19 (6 p.m. CDT) dedicated to the nuts and bolts of catching more and bigger fish on both hard- and soft-bodied swimbaits. Titled the “Art of Swimbaits”, Velvick’s webinar will run the gamut from rigging to tackle to colors to the Electronic Baitfish Sounds™ (EBS) technology that make baits such as Velvick’s B-Viper and B-Venom swimbaits such effective tools for catching big fish.
“I think it’s safe to say that most people think of swimbaits as a great way to catch really big fish, but even with the amount of attention these baits have gotten in recent years, there are still so many details that people are missing,” Velvick says. “It’s an awesome bait, but it’s not automatic. I’m pretty excited to be able to turn the webinar camera on and really help bass anglers around the world better understand how to fish a swimbait.”
HOW TO WATCH/PARTICIPATE IN VELVICK’S WEBINAR
“Art of Swimbaits” will be easily accessible via desktop, laptop, tablet and mobile devices through a web banner/link on the front page of the Livingston Lures website (www.livingstonlures.com). Viewers can simply click on the banner/link, which will take them directly to the webinar page (no pre-registration required).
Velvick’s webinar will be interactive: if viewers have questions or comments throughout the presentation, Velvick will hold a Q&A session after the “class” session where anglers are encouraged to participate.
“If you have any questions about swimbaits, I’d really like to help answer them,” Velvick says.
FIRST LOOK AT THE NEW B-VIPER & B-VENOM
Viewers who tune in to “The Art of the Swimbait” will also get an exclusive preview of Livingston’s EBS-powered B-Viper and B-Venom swimbaits, which will hit the market in 2016.
FOR MORE INFO: Follow the Livingston Lures Facebook, Instagram and Twitter feeds for updates on “Art of Swimbaits” webinar, and for information on the upcoming “Fish With a Pro” sweepstakes.
New Line Up for JB Custom Rods

Dunn, NC – Elite Custom Rod Builder JB Custom Rods announces the production of the “JC ProAngler Series” for 2016, built to the specifications of Under Armour and Strike King Pro Jamey Caldwell. The former Army Special Operations member has long known the importance of equipment in performing his craft, and he now has the chance to refine the rod line he has come to trust in his quest to qualify for the Bassmaster Elite Series.
“The big story behind these rods is the blank JB is using” says Caldwell, “its high strain, multi-modulus Japanese graphite that allows us to custom make the strength, flexibility and action to match technique to design. In doing so, most of the rods will have a primary technique associated with it, but have also been designed with several alternate techniques in mind.”
The JC Pro Angler Series Rods will feature the spiral guide design JB Custom rods are known for, which eliminate line slap, less rod torque and increased casting distance with all line types.
Caldwell says that this rod will be all about the blank however, and that it is the most advanced graphite blank he’s ever fished. “It’s a high strain graphite fired at a very high temperature, which in turn gives you a rod that is lighter with stronger graphite that’s more responsive – it will go from its load position back to neutral faster. Lighter and stronger- what every fisherman wants”.
The 18 rod series (16 baitcasters and two spinning rods) is due to be released in January of 2016, and cover techniques from drop-shotting to heavy mat punching. Anglers can get their hands on any rod in the series starting at the Raleigh Bass and Saltwater Fishing expo in January (7-9), and sales will continue at the Richmond and East Tennessee Fishing shows. The JC ProAngler Series will then be available for purchase online at www.custombassrods.com.

